How does SEO work?
Before we dive deeper into Blue Mark Digital’s approach to SEO and what sets it apart from others, let me explain in a digestible manner how SEO works. This way, it will be easier for us to work together in formulating an SEO strategy that delivers the results you want.
If there’s one place on the Internet where you should promote your website, it has to be the search engines, especially Google. These websites make for information online a million times easier. Instead of guessing or memorizing complex URLs and domain names, people can simply enter a keyword on Google’s search bar and within seconds, they’ll get thousands of results ranked according to their relevance.
Google uses a set of rules called algorithms to index and rank websites or webpages presented as search results. The more a website or webpage complies with the algorithms, the higher ranking it will get. The higher it ranks, the more visible it becomes. We all know what follows visibility—traffic, conversions and sales. That’s pretty much Google in a nutshell.
SEO is the process of optimising a website or webpage by designing and building it with Google algorithms in mind. Around 200 ranking factors are taken into account in this process. To achieve that, a systematic implementation of various tools and methods from website audit and keyword research to content creation and link building is needed. Only an expert SEO service provider like Blue Mark Digital has the resources and capacity to pull that off.
SEO Gold Coast – The Blue Mark Digital Approach
We start by getting to know your business. Then, we will conduct a detailed analysis of your competitors before we begin to build a strategy that will take your business to a new level. We get to know your customers and how they purchase or make their buying decisions, analyse all your existing marketing strategies, and analyse your website and online assets. We will leave no stone unturned.
We will study your business carefully and work with you closely to ensure that all the steps we take throughout the process are in line with your own business objectives. Our Gold Coast team of experts will devise a customised SEO strategy based on your specific digital marketing needs, and to offset what your competitors are doing. We will carry out a thorough audit of your existing website, sit down with you to discuss what we find, and show you the road map for an SEO strategy that will land you new business while fitting within your existing marketing budget.
Data gathering and analytics is one of the keys to ensuring the effectiveness of an SEO strategy. We will see to it that all aspects of the project are well coordinated and progress updates are presented on our purpose built user-friendly dashboard. You will have full transparency on what we do and how it works for your business. We don’t hide anything or pretend there is a secret sauce behind any of the best campaigns of search engine optimisation Gold Coast has seen. Everything is hard word, calculated risk and exact technical knowledge. Something you simply don’t get offshore!
Search Engine Optimisation Gold Coast – Contact Us
Blue Mark Digital wants one thing—to increase your search engine placement and visibility and in turn your conversion and sales like never before. We get a buzz from having our clients rave about the amazing job we do for their business, which is why we have worked and optimised some real power players in Australian Business.
It doesn’t matter if you need a full marketing strategy from a digital transformation agency, a social media agency or display advertising services, sms marketing campaigns or the best value facebook advertising gold coast has, contact Blue Mark Digital today. Put simply, Blue Mark Digital is the best digital marketing agency for your business.